If you’re considering investing in video marketing to scale your corporate growth strategy, 2017 is the year for you. Video marketing promises more opportunities than ever before as technology continues to generate graphic, design and storytelling options. We’ve tracked the
Many of my clients come to me wondering when it’s time to consider a video marketing campaign for their company. Video is a terrific medium for spreading a message, but not every idea is tailor-made for video — at least,
I love working with companies made of great people more than I enjoy working for profit-driven robots who are only after my money. When given the opportunity to grab a coffee from the local shop where the owner knows my
You’re nervous. Not so nervous that people would notice but you’ve got a problem you’re dealing with and you need to figure it out. That problem is….video production marketing. Do you pull the trigger and spend the money for a
You may not know the name “Fred Foy,” but his career in broadcasting underscores the significance of video marketing to your advertising strategy. In 1948, Fred Foy became the announcer for one of early television’s most successful series, “The Lone
Many of my clients ask me what they can do to make their video marketing campaign as successful as possible. There’s no magic bullet for every company, but there are a few guidelines I’ve put together from working with many
In business, I find it’s important to connect with my customers on a meaningful level, and the holiday season offers a unique opportunity to use video marketing effectively. Potential customers are focused on so many things as Thanksgiving rolls around
Videos have a unique power to reach a new audience. A short clip can convey the heart of your business to potential customers. However, finding that audience to consume your video production can be a challenge for business owners. Let’s
Every couple of years or so, a shiny new tool in the technology and media world blows up and becomes the sexy new platform for consumer attention and marketing. From Yahoo and AOL in the ’90s to Google and the
Today, I’d like to share a personal and professional experience that I’m truly excited, humbled and proud to share with you. I’ve been invited to present and be on a panel at Harvard University next month.
Harvard is hosting a symposium
Welcome back to the 9th installment of our blockbuster series “A Video Marketing Guide To A Better Website.” Let’s get into the final part of the Site Build Out And Quality Assurance section:
Create all pages within the CMS and
Welcome back to the 8th part of our blockbuster series, “A Video Marketing Guide To A Better Website.” With this blog we’ll be tackling the second part of Site Build Out And Quality Assurance, so let’s dive right back in!
Here we are with the 7th part of our series “A Video Marketing Guide To A Better Website.” In today’s blog we will begin to hit the next part of the process vital to creating your company’s newer – and
It’s time for the 6th part of our blog series, A Video Marketing Guide To A Better Website – and to those of you who’ve written in thanking us for providing you with such a helpful tool, you’re welcome! We
Welcome back to part 5 of our popular, A Video Marketing Guide To A Better Website, blog series from your friends here at Rip Media Group. So, we’ve discussed learning the Lexicon of website creation, the Prep and Discovery. Now
Welcome to the next chapter in the Video Marketing Guide To A Better Website, brought to you by your friends here at Rip Media Group.
The next phase in the creation of your new website is Prep. This is where you
Welcome to the second installment of the Video Marketing Guide To A Better Website blog series! Today we’re going to continue exploring the lexicon used in the world of websites. This quick, 2-part primer will help you determine the elements
Are you in need of a new website for your company? Or maybe just a revamp of your current website? Do you have so many options that you’re not even sure where to begin?! Well have no fear, because here’s