Big Thanks to CBS for its Coverage of Rip Media – Whiteboard Video … Fastest Growing

Rip Media Group, the explainer and whiteboard video marketing company that specializes in promoting other businesses, recently received some press of its own. CBS Money Watch, a trusted site providing advice and articles on all things business and finance, featured a piece about Rip Media Group for its work on – and subsequent free release of – an important information graphic.

Known in the industry as “infographics,” these compilations of text and imagery allow for the visual organization and presentation of data: in Rip Media’s case, a walk-through of 6 Steps to Producing an Amazing Explainer Video. The steps include tips like building a buyer profile, making sure your video is short and shareable and using tried-and-true story models for your narrative.

These steps may well prove to be invaluable. The CBS Money Watch article goes on to state that “whiteboard animations and 2D animation are the fastest growing method for communicating information” and are comprising an ever-increasing component of marketing campaigns.

Small businesses with lesser-known brands can especially benefit from an effective explainer video. Beyond making a great first impression with visually engaging styles like whiteboard animation and speed drawing, these modes can also quickly explain your company’s mission. The result? Web videos have been proven to draw more web traffic, which in turn means more conversions and better business. And that’s something CBS Money Watch – and any small business – can get behind.

See the CBS news post here: http://cbsn.ws/14hAKJC

RipMedia specializes in corporate motion graphics, corporate animation videos, web video design, website optimization, social marketing, and corporate video production. Please see our latest work here: www.ripmediagroup.com/portfolio or start your project today, here: https://ripmediagroup.com/creative-brief.