I had a great conversation on a podcast recently where I get to lend my thoughts regarding the art of video marketing. Below is a partial transcript for what we discussed.
QUESTION: As always, we’re talking about all types of videos
Our latest social and blog content:
A pharma brand needed high quality video marketing to help explain their new solution.
Simply put, there are drug products that are susceptible to both excessive humidity and extreme dryness so a standard desiccant won’t work. That is the basic premise
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Today we are sharing our Whiteboard Animation for Cepheid.
They are a medical equipment company that was looking for a way to market their newest line of molecular diagnostic testing equipment, the GeneXpert Xpress.
Why Hand-drawn Whiteboard Animation?
The GeneXpert Xpress is small,
Imagine having to work with or for someone like the Alec Baldwin character in “Glengarry Glen Ross”. Someone who throws around the threat, “Improve or your fired.” Or “where’s my explainer video?”
It’s enough to make you want to curl up
When you consider doing something (not must making an explainer video) – taking action of any kind – there are considerations and contingencies.
When you consider jumping out of an airplane, you might think:
“Do I have a parachute?”
“Why do I even
Who is the top video production company in Los Angeles? Rip Media Group was ranked #1 by an independent auditor.
Very proud to share that result here:
I had another great opportunity to take part in a podcast where I was asked about a special project for a special client. Here’s an excerpt from that interview. Let me know what you think!
HOST: Welcome to Video Marketing Success
Is cheaper better? It’s a simple question that has plagued humanity since the advent of currency. (Yes, even before video marketing was a thing.)
When cavemen realized they could buy a yak for 3 stones instead of 5, mankind has been
As curses go, the “curse of too much knowledge” isn’t a bad one to have.
You could be plagued with “spitting venom” or “growing warts out of your eyeballs.”
But too much knowledge could be a bad thing when it comes to
I have the pleasure of periodically appearing on a video marketing-focused podcast. The interviewer asked several questions regarding one of our more popular videos. Below is an excerpt from that interview with pertinent links. Let me know what you think!
HOST:
Medical Science and Whiteboard Video Animation: There is a big connection. The Dr. Susan Love Research Foundation approached Rip Media Group several years ago with the goal of helping to end breast cancer in our lifetime, and we wanted to
Medical Science and Whiteboard Video Animation: There is a big connection. The Dr. Susan Love Research Foundation approached Rip Media Group several years ago with the goal of helping to end breast cancer in our lifetime, and we wanted to
Medical Science and Whiteboard Video Animation: There is a big connection. The Dr. Susan Love Research Foundation approached Rip Media Group several years ago with the goal of helping to end breast cancer in our lifetime, and we wanted to
Medical Science and Whiteboard Video Animation: There is a big connection. The Dr. Susan Love Research Foundation approached Rip Media Group several years ago with the goal of helping to end breast cancer in our lifetime, and we wanted to
Product Video: Microduino asked us to create a different kind of story for them this year. A commercial that grabs children’s attention and opens a world of imagination. We created the tagline ‘Multiple configurations for multiple adventures‘ as the programmable
Microduino approached Rip Media Group about creating a Fundraising video for their newest STEM product, the Itty Bitty Buggy. They raised $167,000 in one month with this video.
Microduino is an international company of makers and creators aimed at bringing easy-to-use
Medical Science and Whiteboard Video Animation: There is a connection.
The Dr. Susan Love Research Foundation approached Rip Media Group several years ago with the goal of helping to end breast cancer in our lifetime, and we wanted to do everything
You know how it goes when your phone acts up when you are looking for an address…With a broken navigation system, it’s easy to get off course.
You need guidance! And, so do your customers!
Your customers, both large and small,
Animated explainer video: TryWhistle was created to help Hotels offer premium service to guests by communicating via text, messenger, IM, or however the guest prefers.
This app video was created to open doors and with the largest hotels in the world.
This
