When it comes to video editing, there are quite a few options for aspiring filmmakers and marketers nowadays. That’s why we wanted to leverage our years of experience to bring you our shortlist of our favorite, commercially viable video editing
As a society, we have a new, shorter attention span.
The average attention span for many people in 2020 is close to 8 seconds. That’s shorter than the amount of time that a goldfish can focus. So, if you’ve been noticing
If you’re a tech or media company (or if you just want to stand out), uploading a cover video to your Facebook page is an easy way to send the right message.
And now, Facebook accepts videos as well as images
On the September 26th, 2020 Maury Rogow, CEO of Rip Media Group, was interviewed by Larry Jordan – an award-winning producer, director, editor, teacher and trainer who’s been involved in the media industry for 50 years.
During the interview Maury spoke
To start, what is concept art?
We define concept art as follows: the visual bridge between a written brainstorm and a completed video, animation, or film. Having good initial concept art gives the producers an understanding of the theme/driving mood behind
Is YouTube or a non-youtube website better to host your video in 2020? We’re breaking down our favorite video sites and hosting techniques to help you get your amazing footage out in front of the world.
If you don’t want to
It’s true that everyone wants the next greatest thing delivered in the shortest amount of time. And if you’re sitting on it, you’ve usually got an elevator pitch ready to secure interest in it. Unfortunately, a regular old elevator pitch
We know that building your marketing budget to include video isn’t the only way to make your marketing succeed, but research suggests that video is a huge contributor.
According to the digital marketing institute:
97% of marketing professionals say that video helps
Finding the right video production company in 2020 to produce your company’s videos takes time. Seems like an easy task, right? Wrong. You see, once you’ve had a look around, it is incredibly easy to become overwhelmed.
That’s why, at Rip
Interactive video marketing should be on your radar.
“Why” you ask?
Well, to start off, digital and video marketing has become the norm. Currently, according to demand metric and smart insights, 83% of marketers believe that video is essential, and mobile and
Yes, you too can create an Epic Story for your company and your Video Marketing efforts, and it all starts with the tried and true Hero’s Journey.
The Hero’s Journey is a common trope used in all storytelling, especially big time
Graphic Arts Alliance (www.graphicartsalliance.com) turned to Rip Media Group to create a Motion Graphics Animation video for their marketing video efforts. We worked with them to hone a very clear, very straight-to-the-point message that spoke directly to their client and
Another Tuesday, another Video Marketing Minute podcast. This week’s question: When should I use closed captioning for my corporate video? Have a read and a listen. Let me know your thoughts.
HOST: Hi everybody. Welcome to another Video Marketing Minute. Today’s
Once again, I appeared on a Video Marketing Minute podcast where I was posed with the question regarding the need for a Call to Action in your video marketing efforts. Have a read and a listen. Let me know your
The Veteran’s Administration wanted an explainer video for their program designed to promote their work regarding PTSD. So they turned to the video marketing experts at Rip Media Group to create a series of technical explainer videos for their audience
Soul Sherpa, an independent advocate for healthcare patients, wanted an animated video for their video marketing efforts, so they turned to Rip Media Group. They gave us the following rating through Clutch, a third party review site:
You know you need your corporate video, but times being what they are, you can’t get the necessary crew together. Fear not! Your video marketing needs don’t have to come to a screeching halt. Here is a helpful guide to