What makes good, authentic marketing, and why is it so effective?
Good authentic marketing is all about taking a stand and taking that stand matters now, more than ever. The best, and sometimes the only, way to reach your customers currently
How do you make a viral video?
These days, it’s easier than ever to achieve a measure of virality with any video you post. However, there’s a secret you need to know to make virality your reality.
So, what’s that secret?
To answer
SciLearn, a leader in brain-based learning technology and research, asked Rip Media Group for help with their video marketing efforts. SciLearn wanted help explaining the complex science behind their learning program, Fast ForWord.
Fast ForWord is a learning program that helps
Generating qualified leads is as easy as making a landing page with a special offer and running ads. Kind of like a backyard cookout. Your landing page and special offers are the food, and the ads are your invitations.
However, you
Bear with me on this one, but getting more marketing conversions is a lot like boxing.
You can adopt a couple of styles. You can rush your audience, you can outlast them, or you can outbox them in a game of
What wall should you break? The wall of oppression? Always a good one. The glass ceiling? Technically not a wall, but a good cause nonetheless.
How about the invisible wall around your virtual trade show booth?! Let’s start there.
Talking about your
iTrade recently asked us to help them showcase their new transit services with innovative marketing in a three video series. This particular video was the second in that series.
iTrade Freight offers a revolutionary amount of insight to store owners and
The video marketing landscape is diverse and full of pitfalls. So, what’s the most reliable way to navigate the future of marketing?
I was asked a similar question in a recent interview with Authority Magazine. During the interview, we talked about
Frost is starting to nip at the grass around us, and the scent of peppermint drifts in from the street…
It’s the giving season!
We at Rip Media Group would like to offer you some once-a-year special gifts to help you prep
What do we mean when we say “video marketing strategy”?
We mean a couple of things. One, we look at how marketing professionals view video marketing as a part of their overall ad strategy. Two, we look at what successful channels
Quantek Systems was looking for a cost-effective way to promote its new flagship product – RO dynamics – when they found us and our new Express Videos video marketing offering.
Express Videos leverage Rip Media Group’s existing assets, custom animation, video
We’ve been working with iTrade as their video marketing agency for a few years. So, we were thrilled when they approached us about helping them make a video about managing the farm to store supply chains with their newest offering,
I recently spoke about my Masterclass deal with some press outlets, and I love how they summed up the class.
What do you think of this?
Every Brand Story has rules.
They said “In an era of shrinking budgets and growing need for
When it comes to video editing, there are quite a few options for aspiring filmmakers and marketers nowadays. That’s why we wanted to leverage our years of experience to bring you our shortlist of our favorite, commercially viable video editing
As a society, we have a new, shorter attention span.
The average attention span for many people in 2020 is close to 8 seconds. That’s shorter than the amount of time that a goldfish can focus. So, if you’ve been noticing
Personalized video messages will change your life.
Sounds outrageous, right? Well, over time, it’s true.
Think about why you buy things. Half of the time, you buy because you need whatever you’re buying. The other half of the time, you buy because
If you’re a tech or media company (or if you just want to stand out), uploading a cover video to your Facebook page is an easy way to send the right message.
And now, Facebook accepts videos as well as images
On the September 26th, 2020 Maury Rogow, CEO of Rip Media Group, was interviewed by Larry Jordan – an award-winning producer, director, editor, teacher and trainer who’s been involved in the media industry for 50 years.
During the interview Maury spoke
