As I prepared the class for LinkedIn’s worldwide audience, I looked over the presentations and videos we made that helped our clients raise over $150,000,000 in new revenue. I am truly so proud of that number – it’s a lot of jobs, healthcare, meals, & houses paid for by our clients!
It took about 300 deck reviews, as well as the work put in studying notes on over 10,000 pitches to find what works best. For entrepreneurs, pitching your startup is an essential skill.
It can be the make-or-break moment for your business. And if you’re not well-versed in how to pitch, it’s time to learn.
Luckily, there are plenty of great examples out there to help inspire you.
We have a new course coming out that describes which deck and format to use at different stages of the sales cycle, but let’s today, focus on THE PITCH / TOP OF FUNNEL.
Check out these 10 successful startup pitch decks for some inspiration. You may just find the perfect idea for your own pitch deck!
1. LinkedIn
In the early days of LinkedIn, they had to convince potential users that the internet could be used for more than just email and chat. So, they created a pitch deck that did just that. The deck highlighted how LinkedIn could be used as a powerful tool for business networking. And it worked! LinkedIn is now a household name with over 400 million users.
2. Airbnb
Airbnb’s pitch deck is a fantastic illustration of how to use statistics to tell a narrative. The opening line, “People are looking for alternatives to hotels,” puts the focus on consumers’ travel needs. Next, they demonstrate how their platform offers a unique answer to the problem. Airbnb is now one of the world’s most popular travel booking sites, and it all started with a great pitch deck.
3. Square
Square’s pitch deck is an excellent example of how to present a new, innovative business model. The deck starts by explaining the problem that Square solves: “Small businesses are underserved by the current financial system.” They then go on to show how their platform helps small businesses save money on credit card processing fees. Square is now one of the most popular credit card processing platforms with over 2 million users.
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4. Facebook
The Facebook pitch deck is a great example of how to position your product in the market. The deck starts by explaining the problem that Facebook solves: “People are looking for a way to connect with friends and family online.” They then go on to show how their platform helps people stay connected with loved ones. Facebook is now the largest social network in the world with over 2 billion users.
5. Buffer
The Buffer pitch deck is a great example of how to present a strong value proposition. The deck starts by explaining the problem that Buffer solves: “People are looking for a better way to manage their social media accounts.” They then go on to show how their platform helps people save time and money by automating social media tasks. Buffer is now one of the most popular social media management platforms with over 10 million users.
6. Buzzfeed
The pitch deck for BuzzFeed is a fantastic illustration of how to offer a distinct value proposition. “People are seeking a better way to discover and share content online,” according to the start of the deck. They then demonstrate how their platform helps users save time and money by bringing internet content together.
7. YouTube
The YouTube pitch deck is a wonderful illustration of how to explain a new, innovative business model. The problem that YouTube solves is stated in the opening line: “People are seeking for a method to access video content online.” They next demonstrate how their platform allows users to locate and watch videos. With over 1 billion monthly active users, YouTube is now the world’s most popular video streaming site.
8. Mint
The Mint pitch deck is a great example of how to communicate a new, innovative business concept. The problem Mint solves is stated in the first paragraph: “People are seeking a better way to handle their money.” They then show how their platform helps consumers save money by providing them insights into their spending patterns. Mint is one of the most popular financial management platforms with over 10 million users.
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9. MapMe
The MapMe pitch deck is an excellent illustration of how to present a new, innovative business model. The problem that MapMe solves is stated first: “People are searching for a better way to find and share location-based information.” They then demonstrate how MapMe makes it easier for people to save time and money by providing them with a simple map-based interface. MapMe is now one of the most popular location-based information platforms with over 1 million users.
10. LaunchRock
The LaunchRock pitch deck is a wonderful illustration of how to convey a new, inventive business concept. The issue LaunchRock solves is stated in the first sentence: “People want a better way to start and market their businesses.” They then demonstrate how their platform helps entrepreneurs save time and money by providing them with a straightforward, effective method to launch and promote their startups. LaunchRock is now one of the most popular startup platforms with over 1 million users.
Conclusion:
If you’re feeling inspired by these pitch decks, but aren’t sure where to start, don’t worry. I have a course that can help you deliver a great virtual sales pitch.
This course will walk you through the steps necessary to create and deliver an effective pitch for your startup. And it’s not just for entrepreneurs – anyone who wants to learn how to sell their ideas more effectively can benefit from this course.
So what are you waiting for?
Enroll today or message me to get a free consultation!