We are a growth agency that focuses on growing clients through excellent sales copy, messaging, and using creativity and video as our weapons of choice.
We have a great opportunity for the right person with an art direction/design and a successful client relationship background to play an integral role in leading client projects with our team.
Traffic manager duties and expectations
A traffic manager’s main objective is to ensure that all marketing collateral and work from account services flows efficiently to creative and production departments. They are responsible for keeping everyone on task and projects on deadline, handling the logistics and keeping all parties updated on the progress. Their end goal? To make sure the project goes smoothly and both the client who requested the project and the professionals who did the work are satisfied with the end result.
In most cases, the following responsibilities can be expected:
- Create detailed schedules and set deadlines for various stages of a project
- Distribute assignments to creative teams and other departments, depending on their availability and priorities
- Meet with clients to learn more about new project details and give progress updates on existing projects, communicating any issues
- Monitor projects and workloads, adjusting assignments and deadlines accordingly
- Maintain job files
- Work with freelancers and contractors and ensure they have the resources needed for their jobs
Professional experience and skills
To succeed as a traffic manager, you need the ability to multitask, organize and collaborate. Traffic managers juggle a wide variety of requests from clients with competing deadlines and limited resources. Strong decision-making and prioritization are essential to make sure everything runs smoothly, and traffic managers need to be as organized as possible to schedule, monitor and adjust deadlines and resources as needed.
This position also requires significant collaboration, and traffic managers should have excellent people management skills. They need to know how to effectively communicate requests and assignments from clients to their team, which includes getting content creators to meet deadlines and following up when they don’t, pushing back when clients make unrealistic requests and making sure everyone is satisfied with the project.
Additional skills required include time-management, an eye for detail and problem solving skills. Proficiency with Excel and project management software is also important. Most employers hiring traffic managers look for professionals with knowledge of design resources and previous traffic experience, whether that’s in an agency or corporate setting.