March 17, 2023
Content marketing has become an essential part of every business’s marketing strategy. According to a report by Content Marketing Institute, 91% of B2B marketers use content […]
February 10, 2023
Every B2B technology salesperson knows that the faster you can close a sale, the more money you make over the year: Less time negotiating and doing […]
January 6, 2023
We understand, because we are doing it everyday for clients: Creating great content can be hard. You spend hours (if not days) writing, editing, and […]
December 30, 2022
As a society, we have a new, shorter attention span. The average attention span for many people in 2022 is close to 8 seconds. That’s […]
December 2, 2022
Bold announcement: ‘Content marketing can speed your sales cycle.’ Do you agree or disagree with me? Let me stake my claim by sharing: It’s true my […]
November 9, 2022
The driving force behind any business is marketing. It is the one constant in a sea of change. Whether your product is the latest gadget […]
November 2, 2022
Think you have what it takes to be a Chief Marketing Officer (CMO)? Not everyone is cut out for the role. It takes a special kind […]
October 26, 2022
As a marketer, it’s your job to convert website visitors into customers. And one of the best ways to do that is with a strong call-to-action […]
October 19, 2022
What makes good, authentic marketing, and why is it so effective? Good authentic marketing is all about taking a stand on a subject. This public view […]
October 12, 2022
I know, I know. You’re thinking: “AI video generators? Really?” My take, and why Rip Media Group expanded the last few years is by embracing technology, […]
September 30, 2022
Think about the last time you hired a marketing agency. Chances are, you did some research online to find the right fit. But did you consider […]
August 26, 2022
Everyone loves a good story. It’s why movies and books are so popular – we love getting lost in a narrative. And it’s also why storytelling […]