What do consumers want in a sales pitch? A simple, straightforward description of the product or service, and an explanation of how it will make their life better. Recently exploding onto the digital marketing arena, an explainer video is the
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corporate motion graphic production
These days, digital marketing strategies should almost always consider production of a marketing video. Across the board, investment in online video is up, and with good reason. Read on to see how big-name websites like Wikipedia are getting in on
7 Words to Revolutionize Your Marketing Video
Marketing is ubiquitously understood as an external or client-facing tool: you market a product or service to potential customers, with the ultimate goal of gaining more business. Contrary to popular opinion, though, marketing is
App Downloads Soar with an Explainer Video
You’ve designed the iOS or tablet app, determined the marketing strategy, and are finally ready to release it into the marketplace. But in an over-saturated market, replete with dwindling consumer trust, setting your app
How to Make a Viral Corporate Video – Part 2: Parody & Longevity
Even if you don’t regularly peruse Reddit or commune with the millions on Facebook or Twitter, if you are reading this you have probably seen a viral video.
Thank you to A10 Capital, who is quite pleased with the results of their whiteboard animation / explainer video. It was our pleasure. MR
From: Laura Penney, Marketing Coordinator, A10 Capital
“RIP Media (the ‘RIP’ stands for Responsive, Intriguing, and Professional!) is
How to Make a Viral Corporate Video – Part 1: Viewership & Buzz
“Going viral” is the new yardstick for measuring the popularity of a piece of web content. Most commonly used in reference to online videos, it describes a curious
Vital Statistics & Best practices of a Corporate Video
In marketing, the consumer is omnipotent. Before an effective strategy can be developed, you need to know where, when and how your target audience consumes their media ⎯ and right now, they’re
Power of the Explainer Video, II
Explainer videos are useless unless they are seen. This brings us to the second part of a successful explainer video formula: reaching more potential customers and setting expectations in order to improve customer satisfaction.
Best practices on how to write a corporate video script.
If you’re a barista in Los Angeles, as the joke goes, you’re probably also a screenwriter. But for the rest of us, composing a script might seem as foreign an exercise
Need an explainer video, a product video, and a sales video? Well, Launchnest, based in Idaho did, and we honored to help such a good cause. One whiteboard animation video to explain the new online education community.
Launchnest is a wonderful
Rip Media Group is an multimedia marketing agency in Los Angeles that produces whiteboard animation, motion graphic animation and live video ‘explainer videos’ and promotes them via digital and social media marketing.
The 6-part blog series celebrating the best techniques
Take the “complex” and make it “easy” with good video.
Vote for motion graphic or whiteboard videos! They are an easy choice this election season.
This is one vote we can all agree on…The complex solution your company sells is wonderful. With
Rip Media Group is an multimedia marketing agency in Los Angeles that produces video and promotes companies online. This 6-part series celebrates the best animated video and product video for business – and teaches you how to prepare for a
Rip Media Group is an multimedia marketing agency in Los Angeles that produces video and digitally promotes brands.
I had the pleasure of meeting future movie-makers at the Art Center College of Design in Pasadena, CA. Their professor, Eric Sherman, and
This week, we have compiled a some very interesting statistics for our marketing directors looking for statistics on the success of video production, whiteboard animation, and product animation videos. We wanted to share some of them with you. The most
RipMedia Group is an integrated marketing agency in Los Angeles that specializes in video production, and promoting brands online. Our weekly blogs update our clients about industry trends, and events that may be of use your brand.
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