Common mistakes in video production have nothing to do with ‘the video’ itself – they live in your shooting schedule and delivery. If you find yourself […]
Our lives are constantly evolving with ever-increasing technology. People are not only more engaged but also becoming better at using visuals to promote their products or […]
Many people had never heard of the metaverse until recently, but since Mark Zuckerberg announced the rebranding of Facebook to Meta at the end of October, […]
https://youtu.be/ffagwk-AOhk Rip Media Group is a longtime partner of Becton Dickinson. We’ve been making finance videos for them for years. This video is the third in […]
Website? Check. Facebook page? Check. Video marketing campaign? Check. Steady stream of new customers? Don’t answer that. The old rules of digital marketing still apply, and […]
Smart video marketing programs are both individualizing the advertising experience for the consumer and adapting their delivery system for a generation of avid mobile users. Your […]
In marketing, the consumer is omnipotent. Before an effective strategy can be developed, you need to know where, when and how your target audience consumes their […]
In an astute marketing move, you convince your company to produce an explainer video for its product or service. The marketing video agency is selected, the […]
Moving your video marketing strategy into mobile? Before you do, make sure you’re not about to commit one of the three cardinal mistakes that mobile video […]
Video length… Does size matter? Well, in this situation and this situation only, smaller is better. When you’re considering the optimal video length on Instagram or […]
Is video marketing worth it? In short, YES! To quote from our market analysis last year… 70% of businesses increased their video marketing. 82% percent of […]
Your website video solves many common problems you face as businesses. The most prevalent? Answering the age old question, “so, what do you do?” If you’re […]