Almost everybody online has watched an explainer video. Despite this, however, a lot of my clients don’t seem to understand what they are or how they can best use them.
If a client’s focus lies in blog posts or other text-based
Those who aren’t involved in animated video production may not know how vital an artist is to a project. But make no mistake: the quality of the artist (or artists) working on an animated video will make the difference between
When you’re looking into where you want your marketing money to go, there are two fairly big choices (and obviously video production is a huge decision). There’s the traditional route that includes everything from billboards to TV commercials to newspapers,
You know what we can’t stand? I’m guessing you can’t stand it either because it’s SO universal – making mistakes. Sure, of course, we can make mistakes and learn from them, but that can be pretty costly when marketing dollars
One of the best ways to impress new customers with how good your product or service is, is to make video productions filled with client testimonials. When people really love your product or service, it shows – and that can
To think that your company/product/service can do its job, grow, increase profits, etc., without video productions on your website, is – to be frank, ludicrous! Companies are engaging their audience with video content now more than ever. There are hard
Ok, you’ve made a great video production – congrats! But how can you ensure that you’ll get a return on your investment? Fear not, my friends! We have a few secrets to share, 7 secrets to be exact, because that’s
Do you know your customer’s journey? If not, it’s crucial that you learn it. Understanding the customer journey means the difference between making a sale or losing one. Your video production is a key player in moving your customers along
Here’s some mind-blowing news about your video production; thanks to a survey from Shop.org, we now know that 44% of consumers – almost half – said they increase their purchases after watching a video about a given product. And if
How do you take your amazing new video production (most likely produced by those of us here at Rip Media Group) and make it work wonders with a little SEO magic? We thought you’d never ask!
Google is like the Wizard
A great question some of you ask is a pretty basic one; why are video productions so vital? Before you invest a bunch of money in something that’s going to represent you and your brand, it’s a good question to
Here it is – the final in our “deca-blog” of a Video Production Marketer’s Guide To A Better Website. This is where we wrap everything up with an overview of what to do with the site itself now that it’s