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We recently did a 3D video project for Curo365, a legal software company, to show technological advancements through the ages. The video used high-end 3D animation to model tech that was both old and new to significant effect. Don’t believe

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RIP MEDIA GROUP BLOG

Tips for Successful Video Marketing

Many of my clients ask me what they can do to make their video marketing campaign as successful as possible. There’s no magic bullet for every company, but there are a few guidelines I’ve put together from working with many

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4 Tips for Successful Video Marketing

Video Marketing Methods for Thanksgiving

In business, I find it’s important to connect with my customers on a meaningful level, and the holiday season offers a unique opportunity to use video marketing effectively. Potential customers are focused on so many things as Thanksgiving rolls around

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4 Video Marketing Methods for Thanksgiving

Video Marketing Through Social Media

Videos have a unique power to reach a new audience. A short clip can convey the heart of your business to potential customers. However, finding that audience to consume your video production can be a challenge for business owners. Let’s

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Video Marketing Through Social Media

The Emotional Impact of Videos

Emotion is what draws us to the visual medium of video. It’s like what Stanley Kubrick once said about films:

“A film is – or should be – more like music than like fiction. It should be a progression of moods

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The Emotional Impact of Videos

Tips for Video Marketing Success

When my clients are considering a video marketing campaign, I always make sure to give them a few tips. Video marketing doesn’t have to be elaborate, but it does require careful planning to make sure it makes the most impact.

Consider

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Tips for Video Marketing Success

Motion Graphics

I work with a lot of clients who don’t know what motion graphics are. They often confuse motion graphics with animation. But motion graphics are their own phenomenon, and this artistic field has its own distinctive styles and techniques.

While I

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All About Motion Graphics

Video Production

I always remind my prospective clients that choosing a video production company is an important decision. It’s a serious business partnership, and it’s important to go into it with your eyes open, taking certain factors into account. Read on to

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Choosing a Video Production Company